A Flick of a Brush

During an editorial fashion shoot, everyone involved has a specific job to do. The stylist will determine the theme of the shoot and overall look; the photographer is responsible for capturing what the stylist envisions; and the hair stylist and makeup artist will collaborate to create the perfect look reflective of the fashion and theme of the shoot. This process is repeated again and again to create a sequence of differently themed shoots.

70's Look by Hala Ajam

70’s Look by Hala Ajam

The stylist may opt for a flowery, 70’s flare for one shoot, then go to the extreme of glitter and glamour for the next! The objective is one: to shed light on a new product or a specific trendy color in makeup, which doesn’t necessarily mean that women must wear the same makeup we express. Creating a variety of looks to compliment the array of clothes and themes can indeed be a challenge. I fond it helpful to have a certain look in mind, which I can build from.

Black and White Editorial Shoot by Hala Ajam

Black and White Editorial Shoot by Hala Ajam

After working for several years with the same team at Laha magazine, I have built a relationship built on trust and understanding with the stylist, Caroline Cassia. She translates the idea she has for a photo shoot into reality through bringing together all the right elements, and she totally trust me to change the models’ look from a shoot to another. The result has always been great pictures that people see every week in the same magazine for the past five years.

Editorial Shoot by Hala Ajam

Editorial Shoot by Hala Ajam

This text was taken from Hala Ajam‘s Book Face-t-Face

Hala Ajam  learned from the Makeup Academy in Hollywood; where she studied special effects make-up for photography, TV and movies, she worked with Glamour Shots, a top fashion photography studio in Los Angeles California, and then moved to Lebanon to work with esteemed establishments including Future Television and Laha, a weekly magazine in the Middle East.

Ajam has worked with international and local celebrities such as Queen RaniaClaudia SchifferHaifa WehbeNawal El-Zoghbi, and Shereen Abdul Wahhab & Many more.

You can contact Hala Ajam Via TwitterFacebook, and InstagramYouTube, and Pinterest.

You can also check Hala Ajam’s Blog.

You can always visit Hala Ajam’s website: http://www.halaajam.com/ or call at 00961 3 679 636.

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جاذبية برونزية Bronze Attraction

The perfect look for big parties

A smoking look and an attractive attitude… the perfect look for big parties. Gold and bronze match perfectly with classic shades that are always trendy!

المظهر المثالي للسهرات الكبيرة

طلة سموكينغ وموقف جذاب… المظهر المثالي للسهرات الكبيرة. الذهبي والبرونزي هما من أفضل الحلفاء مع ظلال كلاسيكية تبقى دوماً على الموضة.

White Star

The skin color was unified using Forever DiorSkin Foundation from Dior and Blush Variation 4 Rose Sienne from YSL.

For the eyes: Palette Cannage Gris Petit Jour eyeshadow from Dior, and Singulier Noir Mascara from YSL

For the Lips: Rouge Prodige 128 Copper Brown liptstick from Clarins.

Sleeveless white Balenciaga vest and YSL necklace

– تم توحيد لون البشرة بواسطة كريم الأساس Forever Diorskin من ديور Dior والظلال Blush Variation 4 Rose Sienne من إيف سان لوران Yves Saint Laurent.
– على العينين، تم استعمال الظلال Palette Cannage Gris Petit Jour من ديور Dior والماسكارا Mascara Singulier Noir من إيف سان لوران Yves Saint Laurent.
– أما الفم فجرى تلوينه بأحمر الشفاه Rouge Prodige 128 Copper Brown من كلارنس Clarins.

جيليه بيضاء ماركة بالانسياغا Balenciaga وقلادة من إيف سان لوران Yves Saint Laurent.

Simple Bronze

The skin color was unified using Vitalumière Aqua foundation and Soleil Tan from Chanel.

For the eyes: Mono Couleur 05 Gold Leaf eyeshadow from Clarins and Hypnôse Precious Cells Noir Mascara from Lancôme.

For the Lips: Dior Addict 411 Bronze Charnel from Dior.

The nails were painted with Laque 29 Rouge Opium nail polish from YSL.

YSL blouse and earrings

رونزي ببساطة

– تم توحيد لون البشرة بواسطة كريم الأساس Vitalumière Aqua وSoleil Tan من شانيل Chanel.
– على العينين، تم استعمال الظلال Mono Couleur 05 Gold Leaf من كلارنس Clarins، والماسكارا Mascara Hypnôse Precious Cells Noir من لانكوم Lancôme.
– أما الفم فجرى تلوينه بأحمر الشفاه Dior Addict 411 Bronze Charnel من ديور Dior، وتم تلوين الأظافر بالطلاء La Laque 29 Rouge Opium من إيف سان لوران Yves Saint Laurent.

بلوزة وأقراط للأذنين من إيف سان لوران Yves Saint Laurent.

Smoking Look

The skin color was unified using Skin Illusion foundation and Blush Prodige 04 Sunset Coral from Clarins

For the eyes: Ombre Solo 8 Fauve eyeshadow from YSL, Ombre Essentielle 46 Lotus eyeshadow from Chanel, and Mascara DiorShow Extase Noir from Dior.

For the Lips: Rouge Coco 26 Venise lipstick from Chanel.

YSL corset, sleeveless vest, and ring.

طلّة السموكينغ

– تم توحيد لون البشرة بواسطة كريم الأساس Skin Illusion والظلال Blush Prodige 04 Sunset Coral من كلارنس Clarins،
– الظلال Ombre Solo 8 Fauve من إيف سان لوران Yves Saint Laurent، والظلال Ombre Essentielle 46 Lotus من شانيل Chanel، والماسكارا Mascara DiorShow Extase Noir من ديور Dior.
– أما الفم فجرى تلوينه بأحمر الشفاه Rouge Coco Venise 26 من شانيل Chanel.

صدار وجيليه وخاتم من إيف سان لوران Yves Saint Laurent.

Golden Brunette

The skin color was unified using Photo Perfexion Light foundation from Givenchy and Blush G Série Noire from Guerlain.

For the eyes: Ombres 5 Lumières 07 Or Bronze from YSL, and Mascara Inimitable Intense Noir from Chanel

For the Lips: Rouge Coco 32 Sycomore lipstick from Chanel.

YSL dress and bangle

أسمر مصفّر

 – تم توحيد لون البشرة بواسطة كريم الأساس Photo’Perfexion Light من جيفنشي Givenchy والظلال Blush G Série Noire من غيرلان Guerlain.
– على العينين، تم استعمال الظلال Ombres 5 Lumières 07 Or Bronze من إيف سان لوران Yves Saint Laurent، والماسكارا Mascara Inimitable Intense Noir من شانيل Chanel.
 أما الفم فجرى تلوينه بأحمر الشفاه Rouge Coco 32 Sycomore من شانيل Chanel.

توب وسوار عريض من إيف سان لوران Yves Saint Laurent.

© 2011-2012 LAHA Magazine <http:http://www.lahamag.com>  All Rights Reserved

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Regards,

Hala Ajam.